Power BI dashboard templates
Proven starting point. Your data. Instant insight.
Not every dashboard needs to be built from scratch. Den Otter Solutions offers production-ready Power BI templates for supply chain, finance, and marketing — each based on proven data models and KPI structures from the hands-on experience of Rob den Otter, Analytics Translator with over 25 years of international management experience in supply chain, operations, and finance. Use a template directly for immediate insight, or have it customised to your data sources, KPI targets, and organisational structure. Most customisations are delivered fully remote within two to four weeks, wherever you operate.
"No theoretical models — management information that saves us money tomorrow."
Martijn Stoop
Real Mad Honey
Choose a template
Browse the templates below and pick the starting point that matches your business question.
Connect your data
We connect the template to your ERP, accounting system, or data sources. Your data stays in your own environment.
Customise where needed
KPI targets, additional data sources, custom categories, business-specific logic — we build it in.
How much working capital is tied up in your inventory?
Inventory Dashboard
For trading and distribution companies with 500+ SKUs
The Inventory Dashboard by Den Otter Solutions is a production-ready Power BI template that gives SMEs full visibility into their inventory performance. The dashboard displays stock value, weeks of stock, GMROI, and reorder advice at SKU level — including supplier and category analysis. The template is ready to use with your own data or can be customised to specific data sources and KPI targets. All work is delivered fully remote.
KPIs & overviews
- Stock value and % deviation versus target
- Weeks of stock (based on last 13 weeks of sales)
- GMROI and target GMROI for margin efficiency
- Overview: out of stock, reorder needed, non-moving, discontinued
Analysis pages
- Product category analysis: sales, gross margin, GMROI, turnover, dead stock
- Supplier analysis: efficiency and margin contribution per supplier
- Scatter plot: gross margin vs. inventory turnover
- Treemaps for detailed categories
Actions & interventions
- Reorder advice: which products to replenish, including suggested quantity per SKU
- Dead and discontinued stock with quantity and value
- Drill-through from stock buckets to product detail
- Custom KPI targets configurable via dedicated KPI_Targets table
How healthy are your finances — really?
Financial Dashboard
For online retailers, DTC brands, and marketplace sellers
The Financial Dashboard by Den Otter Solutions is a production-ready Power BI template that gives online retailers and DTC brands full visibility into revenue, profitability, cash flow, and working capital. The dashboard includes an 8-week cash flow forecast, profit and loss analysis versus budget, balance sheet and liquidity monitoring, and channel comparison — all in one interactive dashboard with automatic date comparisons and colour-coded alerts. Delivered fully remote, wherever you operate.
Summary & KPIs
- Net revenue vs. period target with variance tracking
- Net profit vs. budget and profitability monitoring
- Gross margin percentage, cash balance, and current ratio
- 12-month revenue and profit trend + waterfall chart gross revenue → EBITDA
- Revenue by channel (Amazon, website, eBay, B2B) and top-5 costs vs. budget
Analysis pages
- Profit & loss statement: actual vs. budget for all line items
- Product category scatter plot: revenue vs. margin + operational leverage
- Balance sheet & liquidity: working capital, current ratio, quick ratio, asset composition
- Cash flow: 8-week forecast, cash conversion cycle, AP ageing by bucket
Additional functionality
- MTD, QTD, and YTD period selection with automatic comparison
- Budget variance with colour-coded alerts
- Prior year and prior period comparisons
- Date-dependent reporting + forecast integration for cash planning
Which marketing channels actually deliver?
Marketing Dashboard
For marketing teams managing multiple advertising platforms
The Marketing Dashboard by Den Otter Solutions is a production-ready Power BI template with 69 pre-built DAX measures for ROAS, CPA, budget tracking, and target variance. The dashboard brings data from Google Ads, Facebook, Instagram, LinkedIn, and TikTok together across six interactive pages — from executive overview and channel performance to campaign detail and seasonal analysis. Includes an Excel data template with sample data and a 12-chapter user guide. Delivered fully remote, wherever you operate.
6 dashboard pages
- Executive overview: KPI cards with MoM trends, spend vs. revenue, ROAS by platform
- Channel performance: CPC vs. CPA, CTR vs. conversion rate quadrant, ROAS trend
- Budget vs. target: variance analysis, burn-down, projected end-of-month, budget usage
- Funnel & department: ROAS by funnel stage, regional breakdown, campaign leaderboard
- Campaign detail: efficiency quadrants (stars, hidden gems, money pits)
- Time trends: heatmaps, seasonal analysis, YTD tracking, budget burn
69 DAX measures in 8 categories
- Core metrics, KPIs, time intelligence, budget, targets, cross-channel
- Pro-rata budget calculations that automatically adjust to any date range
- Target variance: spend, revenue, ROAS, and conversions vs. target
- Traffic light colours (green/amber/red) for ROAS, CPA, budget, and profit
Works with
- Google Ads · Facebook Ads · Instagram Ads · LinkedIn Ads · TikTok Ads
- Manual export + API options (platform connection guide included)
- Includes Excel data template with sample data and user guide
Also for agencies. Managing marketing for multiple clients? An Agency version is also available that lets you monitor multiple client accounts from a single dashboard — with client-specific filtering, benchmarking, and reporting.
Frequently asked questions about templates
Can I use a template with my own ERP system?
Yes. Den Otter Solutions templates are designed to connect to commonly used systems such as Exact Online, AFAS, Twinfield, WMS systems, and Excel. Connecting your data sources is part of the customisation process — your data stays in your own environment.
How long does it take to customise a template for my business?
Most customisations are delivered within two to four weeks. This includes connecting your data sources, setting KPI targets, and adding business-specific logic. More complex customisations involving multiple data sources may take longer.
What is the difference between a template and a custom dashboard?
A template is a proven starting point with a fixed data model and KPI structure. It is faster and more cost-effective than a fully custom dashboard. A custom dashboard is built from scratch for a specific business question that is not covered by an existing template. Many clients start with a template and expand to custom work later.
Do I need to already have Power BI to use a template?
No. Den Otter Solutions assists with the full setup — from Power BI licensing to data source connection and training. A Power BI Pro licence (often already included in Microsoft 365) is sufficient to view and share the dashboards within your organisation.
Can Den Otter Solutions also manage the template after delivery?
Yes. Through Analytics as a Service, Den Otter Solutions provides ongoing management, monitoring, and further development of your Power BI environment. This includes data refresh monitoring, minor adjustments, and strategic expansion — as an external data department on a subscription basis.
No template that fits your situation?
Den Otter Solutions also builds dashboards fully custom. Tell us which business question you want to answer — we will come back with a proposal.